Anti-social behaviour destroys lives. Persistent harassment, escalating neighbour disputes, the slow erosion of feeling safe in your own home. These aren’t minor inconveniences. For many people, they represent a genuine crisis. ASB Help exists to change that. As a registered charity, they support both the victims living through it and the practitioners working to resolve it.
When they approached TASK in 2019, they had a problem which went deeper than an outdated website. Their existing site was old, cluttered with information that no longer reflected current legislation and struggling to serve the people who needed it most. But the real challenge wasn’t cosmetic. ASB Help had two completely distinct audiences: victims in crisis, and professionals seeking training, case reviews and best practice guidance. The existing site allowed for no clear way to speak meaningfully to either audience.
The two groups needed fundamentally different things. A victim in distress needs immediate, accessible, compassionate guidance. A practitioner needs detailed resources, legislative updates and structured tools. Trying to serve both from the same pages was ineffectual. Potentially even harmful.
TASK recognised this immediately.
Rather than simply rebuilding what was already there, we worked with ASB Help to map out who was actually landing on their site, what they needed and what was getting in the way. What emerged was a clear strategic solution: two distinct hubs, sitting within one cohesive website.
The Victims Hub was built around clarity and calm – minimal jargon, no friction, just the right information for someone distressed and unsure of their rights. The Practitioners Hub housed training guides, best practice resources and case reviews, all designed to be comprehensive and easy to update with frequently changing legislation.
Our goal from the start was to build something sustainable; a platform their own team could eventually own and manage confidently. And that’s exactly what happened.
For ASB Help, the result was a website that finally matched the seriousness of their mission. For victims finding the hub at their lowest point, clear and trustworthy guidance. For practitioners using it daily, a resource they could depend on.
Whether you’re engaging donors, supporting patients, informing the public, or inspiring travellers, we design every journey with your users in mind, ensuring intuitive, effective, and meaningful digital experiences.
If your website isn’t delivering the results you need, TASK can help you transform it into a powerful tool for growth, engagement, and impact.
